Author name: Corrado Manenti

Master effective storytelling for luxury with this comprehensive guide—covering heritage, emotional narrative, craftsmanship, digital strategies, personalisation and immersive experience.

Discover 7 luxury influencer collaboration examples and learn actionable strategies to elevate your brand’s presence and engagement in the premium market.

Unlock the luxury buyer psychology workflow with actionable steps to enhance premium brand perception, drive sales, and elevate client experiences.

Luxury influencer marketing guide covering strategies, selection criteria, campaign execution, risks, and ROI for premium fashion and lifestyle brands.

Luxury consumer behavior explained: key motivations, psychological drivers, segmentation types, and practical implications for premium brands in one comprehensive guide.

Customer journey in luxury explained: discover key touchpoints, psychology-driven strategies, digital innovation, risk factors, and industry best practices.

Discover 7 expert fashion brand positioning tips tailored for luxury brands. Learn proven strategies to elevate your premium market presence and brand value.

Master the stepwise luxury rebranding process with actionable steps to elevate your brand, improve positioning, and verify lasting impact in luxury markets.

Discover 7 luxury loyalty program ideas to elevate customer experience and retention. Learn actionable strategies tailored for premium brands and services.

Discover 7 practical examples of premium positioning for luxury brands. Learn actionable strategies to elevate your brand’s prestige and attract high-net-worth clients.